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Sponsorship, Advertising & Marketing Opportunities
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All HP Technology Forum & Expo 2008 sponsors will receive the following benefits:
- Signage listing company name and booth number
- Company logo in sponsors' section of this site
- Company logo in sponsors' section of onsite exhibitor guide
- Recognition within onsite event guide
Sponsorships By Price
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Contact Information
Questions about customizing a sponsorship?
Contact Stuart Lawry 312.673.5440 or e-mail Stuart.Lawry@hptechnologyforum.com
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| Opportunity |
Benefit |
Quantity |
Sold |
Price |
| $15,000+ |
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NEW! Connections Café |
What better way to build your brand at a technology forum than to provide technology to your customers in a relaxing environment? As a sponsor of the Connections Café near the Expo floor, your company will receive promotional signage throughout the café and near the entrance to the Expo. Your company's screensaver that you provide will be prominently displayed on each computer.As if that weren't enough, you will also receive recognition in the conference program book, pre-show promotions, and all other locations when the Connections Café is referenced. |
Exclusive |
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$25,000 |
| Expo Hall Reception (Monday or Wednesday)
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Host a popular evening reception on either Monday evening (Welcome Reception) or Wednesday evening. These events offer high visibility and a memorable way to expose the attendees to your company. As a reception sponsor, you will receive prominent signage displaying your company logo in the Expo hall, ability to distribute literature in high-traffic reception areas and the opportunity to give a two-minute welcome address to all attendees on the Expo floor. Beverages and appetizers will be served at both receptions. |
Exclusive per reception or Limit 2 co-sponsors per reception |
1 - Monday SOLD OUT, Wednesday still available |
$25,000 Exclusive (per reception) or $15,000 co-sponsored |
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Conference Notepads |
For lasting visibility both at the forum and after the show has ended, sponsor the conference notepad. Attendees will see your company logo and booth number on every notepad. Notepads will be provided to every attendee as a gift in the HP conference bag and will be carried around for maximum visibility. |
Exclusive |
1 - SOLD OUT |
$15,000 |
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Expo Tote Bags |
Be sure to reach every attendee by displaying your company logo with the user groups' logos on the front of the Expo tote bags. This sponsorship will maximize your company's visibility to every attendee at the Forum. (See below for details on Co-Sponsorship) |
Exclusive |
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$15,000 |
| $3,000-$9,000 |
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NEW! Registration Bag (HP Welcome Gift) Insert |
Reach every attendee by including your company's marketing collateral in the registration bag. Inform attendees of your products or services and drive them to your booth to learn more. Sponsor to provide marketing collateral. |
Limit 3 |
2 |
$9,000 |
| Directional Footprints |
Appeal to the subconscious and drive traffic to your booth. As a sponsor of directional foot prints, your company can display a logo and booth number on each foot print covering the floor leading from the Expo entrance to your booth.As attendees follow the trail, they will find themselves at your booth hearing all about your products and services. |
Exclusive |
1 - SOLD OUT |
$7,500 |
| Lunch |
What better way to reach every attendee at the conference than to sponsor a lunch at the Expo. Every attendee receives lunch included with their registration. This group of your customers and sales prospects will enjoy their meal while viewing your company's prominent signage in the lunch room (4'x10' hanging banner), on their table and in the Expo Hall. As a lunch sponsor, you will also be able to distribute literature in the lunch area that day. |
Limit 3 (one per day) |
1 |
$6,000 |
| Expo Tote Bags |
Be sure to reach every attendee by displaying your company logo with the user groups' logos on the front of the Expo tote bags. This sponsorship will maximize your company's visibility to every attendee at the Forum. (See above for details on Exclusive) |
Limit 4 (co-sponsored) |
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$5,000 |
| Banners in the Expo |
Maximize your brand exposure by sponsoring a 4' x 10' hanging banner located near the entrance to the lunch hall or Connections Cafe. Every attendee will see your custom graphics throughout the week allowing for multiple exposures of your message to your customers. |
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$5,000 |
| Conference Pen |
Similar to the conference notepad, the conference pen showcasing your company logo will be stuffed in the HP conference bag given to each attendee upon their arrival. Not only will attendees use your pen to take notes during educational sessions, but they will also take these pens back to their offices, bringing your brand to customers beyond |
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$5,000 |
| NEW! Bar Sponsorships at the Monday or Wednesday Evening Receptions |
Have you ever had a booth near a bar during a reception? How about having a bar in your booth? If your booth is at least 200 square feet, you can host a bar for an evening reception and we will provide the signage to be placed on the bar in your booth. Drive traffic to your booth by providing refreshments for your customers after a long day of education.
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1 |
$4,000 |
| Breakfast |
Be the first thing your customers think about as they sip their first cup of coffee. Each attendee receives breakfast included with their registration. As a breakfast sponsor, your company will receive prominent sponsor signage at the cafeteria entrance one day as well as table signage on each table.Each breakfast sponsor will also be able to distribute literature in the breakfast area that day. |
Limit 3 (One per day) |
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$3,500 |
| Floor Decals |
Would you like to display your custom graphics in a new and creative way? Sponsor a floor decal to make lasting impression on your customers. The custom floor decal will be placed on the floor in a high traffic area of the Expo Hall. You can even list your booth number to drive traffic across the hall to your booth. |
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$3,000 |
| $750-$2,500 |
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NEW! Ads in the Onsite Conference Guide |
Place a full-page or half-page advertisement in the conference guide. This opportunity provides high visibility and will place your company's message in front of all attendees throughout the entire week. This is the first time that advertisements will be included in the conference guide.
Ad prices:
$1,500 Half Page, Black/White
$2,000 Full Page, Black/White
$2,500 Full Page, 4-color |
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8 |
$1,500 to
$2,500 |
| Daily Refreshment Break |
If you are looking for a more cost effective way to reach attendees, consider hosting a refreshment break. While your customers quench their thirst and relax in between sessions, they will see signage displaying your company name. The sponsor can also provide literature to be distributed near refreshment break areas. |
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$2,000 |
| NEW! "You Are Here" Signage |
It can be easy to get lost at conferences. Make it easier for your customers to find you by sponsoring a "You Are Here" sign. As a sponsor of "You Are Here" signage at the Expo, your company will receive an ad on the front and the back of the sign. |
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$2,000 |
| Vendor Session |
As host of a vendor session, your company is entitled to present a 60-minute session dedicated exclusively to your organization and its products. This is a forum to educate your customers on the value, benefit, and uses of your products. Your company will also receive signage in the Expo designating the company, day, and time of your session. All sessions will be located in meeting rooms near the other user group educational sessions. All vendor session listings will also be posted in the HP Technology Forum & Expo 2008 scheduler, on the Web site, in the event guide, and in all onsite schedules. Don't miss this opportunity to reach your target audience outside of the Expo Hall. |
Limit 30 |
22 |
$1,500 (Exhibiting Company)
$3,200 (Non-Exhibiting Company) |
| NEW! Pre-Show Direct Mailing to Registered Attendees |
Do you want to announce a new product or advertise your presence at the HP Technology Forum & Expo 2008? Contact your customers directly by purchasing a one-time use of their addresses. Your message will be sent to every pre-registered attendee who opt-in to receive more information from our vendor partners. |
Limit 5 |
5 - SOLD OUT |
$1,000 |
| NEW! Post-Show Direct Mailing to Registered Attendees |
Want to follow up with all of the leads you received and those you may have missed? Purchase a post-show mailing list so that you can reach your customers when the HP Technology Forum & Expo 2008 is still fresh in their memory. Your message will be sent every registered attendee who opt-in to receive more information from our vendor partners. |
Limit 5 |
5 - SOLD OUT |
$1,000 |
| Passport to Prizes |
Year after year, this is an attendee favorite and provides participating companies premium exposure and a guarantee that you will drive more traffic to your booth. Not only will your logo be listed on the official game cards, but you will also receive a company listing on signage promoting the program. Each attendee will need to complete his/her passport game card to win prizes (prizes provided by participating companies) driving hundreds of attendees to your booth. |
Limit 30 |
30 - SOLD OUT |
$750 |
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| Opportunity |
Benefit |
Quantity |
Sold |
Price |
| User Group Specific Sponsorship - Not specific to the Expo or in the Expo Hall |
| ITUG Guide |
Be the sponsor for this mini-program of items that ITUG members need to know before and during the event. Build your brand prior to the event by appealing to ITUG Summit 2008 attendees with your logo on the back cover of this guide as well as a one-page ad inside the guide. |
Exclusive |
1 - SOLD OUT |
$8,000 |
| NonStop Indentifier |
Help bring together a community by sponsoring the NonStop identifier. The lapel pin will be distributed to each attendees to wear throughout and after the conference. The pin will include the sponsor logo indicating NonStop Lovers at the conference.
Lapel pin - $5,000 |
Exclusive |
1 - SOLD OUT |
$5,000 |
| ITUG Session Grid of NonStop Sessions |
Attendees who belong to ITUG use the session grid as a reference throughout the conference. Your advertising on this special grid will be seen numerous times as your customers find each of their sessions. |
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$5,000 |
| ITUG Session Grid Wall |
All conference attendees need to know about last-minute session changes. While staring at your company's logo or message, attendees can also find schedule changes and all HP NonStop sessions on the ITUG Session Grid Wall.
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$3,000 |
| ITUG General Session Chair Drop |
Get your literature to the right audience. By sponsoring a chair drop at an ITUG Summit 2008 general session, every ITUG attendee will see your 8.5x11 promotional piece. Sponsor to provide promotional material. |
Limit 1 |
1 - SOLD OUT |
$3,000 |
| Endeavour Indentifier |
Encompass and ITUG are joining forces to create a single, independent organization for users for HP enterprise technologies, code-named "Endeavour." Help bring together the User-Groups and the community by sponsoring the Endeavour T-shirt. The items will be distributed to each attendee to wear throughout and after the conference. The shirt will have the Endeavour logo on the front and your company's logo on the back. Don't miss your chance to be directly involved in this momentous event with the union of the user groups making one large Endeavour community.
Shirt - $8,000 exclusive or $2,000 each
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Limit 4 |
1 (co-sponsored) |
$2,000 - $8,000 |
| Encompass Proceedings DVD |
Your company's logo will be prominently displayed on the DVD and your whitepaper will be published within, distributed to all Encompass conference attendees and their entire membership. |
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$7,000 |
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